10/10/2018
mda growth continues with Staci acquisition of EURODISLOG
Brands and retailers across Europe are now further supported by the unique pan-European solution for marketing and product fulfilment mda provides following the acquisition of EURODISLOG by parent company Staci. This move not only helps strengthen the market leading position held in the UK and across Europe by Staci, but ensures that businesses with marketing fulfilment and […]
19/06/2018
mda acquired by European logistics specialist staci
Marketing distribution specialist mda, has been acquired by European logistics business Staci, creating the first pan-European marketing logistics business for brands and retailers. Creating, storing, distributing and activating point of sale and marketing materials for the worlds biggest brands including Heineken, Coca-Cola, Mars, Unilever, Diageo and Mercedes-Benz, mda recently celebrated 30 years of business and […]
21/08/2017
Carlsberg awards marketing contract to mda
Carlsberg, one of the world’s leading brewery groups, has awarded marketing fulfilment specialist mda a multiple year contract to distribute point of sale items across the UK. Following a comprehensive tender process, mda were selected as Carlsberg’s partner for the campaign management, storage and delivery of their branded marketing materials including glassware, clothing and display […]
07/08/2017
mda welcomes Pixel Inspiration to group
mda is delighted to announce the acquisition of Pixel Inspiration, the UK’s market leading in store digital media agency. Established in 2004, Pixel Inspiration provides digital signage solution design and installation, campaign management services, and content creation and delivery across the UK and wider global locations. With clients including L’Oreal, Thomas Cook, Argos and Lloyds […]
06/07/2017
mda appoints new Procurement Account Manager Lucy Stewart
mda is delighted to announce the appointment of Lucy Stewart into the role of Procurement Account Manager to support our existing clients with the creation and delivery of campaigns, products and ideas for branded premiums and promotional items. Lucy joins in this new role created as a result of significant growth of mda’s marketing procurement […]
25/06/2017
mda wins new contract with British Heart Foundation
mda is delighted to announce that we’ve been successful in extending our relationship with the British Heart Foundation, following over 10 years of success supporting the charitable organisation to date. Having initially begun working together in 2005, mda has been awarded a new, multi-year contract to provide collation, storage and distribution services for a full […]
25/06/2017
mda wins new contract with British Heart Foundation
mda is delighted to announce that we’ve been successful in extending our relationship with the British Heart Foundation, following over 10 years of success supporting the charitable organisation to date. Having initially begun working together in 2005, mda has been awarded a new, multi-year contract to provide collation, storage and distribution services for a full […]
07/09/2016
Coca-Cola bottle most recognised brand packaging
The iconic Coca-Cola bottle has been named as the most recognised brand packaging in a survey of 1,500 British consumers. Research conducted by events planners Easyfairs found the famous drink’s bottle was more identifiable than the packaging any other participants, even where the red and white logo was not present. Design Director at The Coca-Cola […]
29/06/2016
Nestlé leads call to improve fuel efficiency in Europe
Food giant Nestlé is calling for greater EU input on improving fuel efficiencies and standards by writing to the European Commission President Jean-Claude Juncker demanding action on the issue. Along with other worldwide brands, logistics companies and environmental organisations, Nestlé is pressing for Europe to adopt the same regulations currently in place in China, Japan and the […]
06/06/2016
Peroni success down to “skillful, storytelling marketing”
The ongoing success of Peroni beers and lagers has been driven by a skillful, storytelling marketing campaign, according to its owners SABMiller. The premium alcohol brand has heralded a continuing growth period in the face of plateauing beer sales. This has been attributed to the selective and discerning nature adopted by the company’s marketing strategy. SABMiller CEO Alan […]